Sponsorship for Writers

Why have one book launch when you can have three?

Because I can't stay in one place for long I have friends and family all over Scotland.  When my book is launched at the end of this month I will have my first book launch in Glasgow. The city where I lived and worked for ten years, the city I have made my literary home.

The second will be in Dunfermline. Fife was my home for thirty five years, is the setting for The Incomers and is still home to my family.

The third will be in Stirling.  I now live in Stirlingshire and have many friends, old and new, living there.

Publishers like book launches.  They generate a good crowd and good sales, but three?

Was there a risk of over exposure and who was going to buy all that wine?

I am not too worried about the over exposure, the areas are quite separate, but I wanted an angle for the Dunfermline launch.  I wanted people in Fife to know about the book.  I wanted publicity. I wanted wine at the launch.   So I struck on the idea of sponsorship.

Many years ago I worked for CR Smith Glaziers, a well know Dunfermline employer.  Thomas Crielly, the artist who designed my book cover also worked there.  Two amateur actresses will act out part of the story at the launches and one of the actresses, Kay, worked there too.

Quite a nice connection I thought.  So I wrote to Gerard Eadie, the Chairman of CR Smith, reintroduced myself to him after fifteen years and proposed that he sponsor the event.   I was delighted when he agreed to pay for the drinks reception at the launch.  On the strength of that story I could and did confidently contact the local and regional press and am assured of some publicity.  All I did in return was to display their logo on my invites.  Win/Win.

Unfortunately due to a family commitment Mr Eadie is unable to attend the launch but a few of his management team will come along with many members of staff who knew the launch trio way back then.   

I would urge all writers to try asking for sponsorship.  Businesses normally have some money set aside for sponsorship and if you don't ask you won't get.

Writers who holiday

- never switch off.

I remember in one early creative writing class a full time writer told me he never wrote on holiday - said he needed a break.  I worked in corporate hell at the time and used my holidays to write crafted stories. Now I am a full time writer I look forward to buying a new holiday notebook and filling it with scribbles.

I spent last week on the sunny Island of Madeira. It was planned as a proper unwind from Christmas and a recharge before my book events in March and April.  I have no idea what this year will bring in terms of work and events but I am prepared for a busy time.

Since the beginning of the year I have been finishing edits, contacting book festivals, writing publicity articles as well as all the other administrative tasks that find themselves on my to do list in preparation for my book launch.

I needed that holiday.

Madeira has a reputation as a bit of a Saga type holiday destination. I can't deny the demographics were slanted more towards the grave than the cradle, but it is also a place of great mountains and scenery.

Ponta de São Lourenço

While I was there I walked among spectacular rock formations on the blustery Ponta de São Lourenço, trudged through UNESCO protected laurissilva forest on the Ribeiro Frio/Portella levada. The highlight of the trip was teetering along a man made path chipped out of a mountainside over precarious drops to reach the ice crusted summit of Pico Ruivo (1862 mtrs), the island's highest mountain. I could not fail to be inspired, only an idiot would tag this a busman's holiday and refuse to write.

Pico Ruivo

Santa in the Sun

Haunted House

Each morning I rose, showered and wrote my journal before starting the day. The writing was not the writing I do at home which is filled with worries about family and my book.  These journal pages filled with observations, tastes, sounds, light and wild ideas.

Painted Doors - Funchal

Levada Tunnel, look closely and you might spot a troll!

Even my holiday reading, Margaret Atwood's The Handmaid's Tale and The Lacuna by Barbara Kingsolver, provided inspiration for workshops I now need to prepare.

View from my writing chair

I have returned to my home study with a tan, a few extra pounds on the scales, many long sleeps and a notebook filled with ideas.

Aye Write!

The 2012 Aye Write Book Festival Programme is out today and I am on page 11.   My event will be on Sunday 11th of March 5.30pm - 6.30pm, Mitchell Library, Glasgow.

I will be reading from my new novel The Incomers and introducing a couple of Fifers who will act out part of the story.   It should be fun.

Is Glasgow ready for a Fife invasion?

Letters Of Hope To Those Who Will Not Listen

I have just finished reading Letters of a Prisoner by Corder Catchpool,  a conscientious objector (CO) during World War I.  At that time all males of fighting age were conscripted into the forces. Due to high principles, Cordor objected to war, objected to killing another human.  He was court marshaled and imprisoned for six months. When his sentence was complete he was sent back to barracks where he refused to fight, was court marshaled again and sent back to prison.   This bizarre process went on for the whole war.  When the war ended in November 1918 Corder knew he wouldn't be released until after the peace agreement was signed. He was released in April 1919 having served four years in prison for committed no crime other than to refuse to kill a human.  The interesting point he makes in the letters is that the Sinn Feiners, imprisoned for what we would now call acts of terrorism, were released months before the peace loving COs.

It could be believed that a book of prison letters might be depressing and boring. These were neither. The letters were to either his mother or sister and contained details of his life in a small dark cell, with inadequate food and often with toothache. But the eloquent style of writing and the humor injected into the trivial made the letters interesting and educational.  Here was an cultured man who learned German and read classics whilst in prison; who crammed, in small spidery script, as much information as he could into the one page of paper he was allocated each fortnight. Here was a man who wrote over a series of three letters (due to lack of space) a touching post war Christmas story about a British soldier billeted in a German household.  The letters are filled with love and interest for his fellow man and above all a hope for the future. He notes that wars are started by old men and will never stop until people refuse to fight.

It is Corder Catchpools hope that left me depressed.  As we enter this Christmas we have writers imprisoned all over the world who, like CC, have committed no crimes.  Pen International fight for these writers but the fact that Pen International exists today proves we have not learned from Corder's experience.

This year UK's Christmas number one is set to be The Military Wives Choir Wherever You Are, a heart tugging song for the troops in Afghanistan - a political coup for the war mongers.  All week I have been hearing on radio talk shows about our brave troops in the forces.  The UK is being manipulated into a nationalistic frenzy, using Christmas as a tool.  I do care about the troops but I feel they are being used for political ends.

And now, today, the Falkland dispute is kicking off again - there must be an election coming up somewhere.

 I think Corder Catchpool got it wrong, war is not started by old men - it is started by greedy, vain, power hungry men and I believe it will never end until all the power in the world is handed over to mothers.

The Secrets of a Successful Book Launch - V Campbell

V. Campbell, author of the sensational young adult novel Viking Gold, overwhelmed the staff at Waterstones, Sauchiehall Street a few weeks ago with the phenomenal success of her book launch.  Over one hundred people attended, the store sold out of the book and the friendly Vikings, in attendance for entertainment, were forced to curtail their revelries due to the size of the crowd. 

V Campbell with Vikings and a happy audience

How was it for the author?    V Campbell reveals all.

How important is a book launch to the success of a book?

I don’t know, but the success of my launch certainly got Viking Gold off to a jogging start.

Your main launch was in Waterstones in Glasgow.  Why did you/your publisher choose this venue?

I chose this venue because I’d been to launches there before and they’d gone so well. I also live in Glasgow, so the main Glasgow branch of Waterstone’s seemed logical.

How much input did you have in the planning of the event?

I planned it all.

What do you feel went well?

We had a band of Viking warriors storm the proceedings half-way through. I thought this was great fun and leant a certain light heartedness to the proceedings – sometimes book events can be so dry. And Viking Gold isn’t a dry sort of book; I wanted to reflect the book’s sense of mayhem and uncertainty in the launch. They also provided a great photo opp.

If you could do it all again what would you do differently?

Nothing, actually.

What advice would you give to first time authors embarking on their first book launch?

Organise it well in advance, especially if there is a specific date that you want. Tell everyone you know about it!

    

Read an extract of Viking Gold at www.vcampbellauthor.com

Follow @vcampbellauthor on twitter

Viking Gold is available to buy at Waterstone’s, WHSmith, Amazon and on Kindle.

Imagined Lives

Character and back story are basics to a writer, but they might not be interesting to the average art lover. I was intrigued when the National Portrait Gallery invited writers such as Alexander McCall Smith, John Banville and Tracy Chevalier to write back stories for some of the portraits in the gallery where the identity of the sitter is in doubt. The project is called Imagined Lives.

I never need an excuse to visit to the Portrait Gallery, I find both the paintings and the photography there invigorating and inspiring; faces fascinate me, they tell so much about a life.  Because I was keen to see how these writers tackled their task, and I had a couple of hours spare in the centre of London, there was only one place to go.

There are fourteen portraits in the collection, most painted around the sixteenth and seventeenth century.  They all had identities that were later disputed.  One was thought to be Mary Queen of Scots another Queen Elizabeth I.  In the book that accompanies the event the Chief Curator, Tarnya Cooper gives a very comprehensive explanation of why these identities became disputed, most were due to improved date detection techniques.

The faces are interesting and varied.  I wanted to know more about them and being a biblioholic I bought the book and rushed to the gallery cafe for a coffee with the expectation of being transported into the world of the unknown portrait sitters. Stories from beyond the grave and the imagination.

I don't know what the authors' brief was but I was immediately disappointed. Half of the eight writers simply made up a character and listed lots of facts and dates.  Julian Fellow's two pieces were so dull I couldn't finish reading them.  It was like reading a text book and showed no real skill.  I am pleased to say that some met my expectations.  Minette Walters even managed to plant a suspicion in the readers' mind.  Tracy Chevalier's two pieces showed the most skill in exposing a character through a story, and Terry Prachett was the only one that put a smile on my face.

I applaud the National Portrait Gallery for commissioning this project.  It is always encouraging to see writers being invited to participate in any art form but if I am honest I now wish I had used my two hours to pop next door to the National Gallery and soak up their Leonardo exhibition.